The use of recycled material in production
In 2015 we also started to utilize post-consumer plastic waste in the production. In 2017 the use was significantly increased still when the Lohja factory in Finland started to use a material made from post-consumer plastic waste collected from the Finnish consumers.
At the moment the share of recycled material in the production is about 15-20%. The plant care category has been a forerunner in terms of using recycled material. In the past few years around half of the flower pots and balcony boxes were made from recycled plastic and today the number is 100%.
See the video of an ice cream container’s journey into a flower pot.
Our goal is that 20% of production is made from recycled or bio-based materials by 2020.
You can see all of our products made from recycled plastic here.
We are constantly searching for sustainable raw materials and increasing the use of recycled and bio materials in the production.