SmartStore™ Classic – 30 years of storing memories

For over 30 years, SmartStore™ Classic has been helping people safely store and preserve their cherished memories. Quality never goes out of style – join us in celebrating this remarkable milestone!

 

SmartStore™ Classic has been a trusted companion in homes, helping people organise, protect, and cherish their belongings already for three decades. As we celebrate 30 years of smart storage, we invite you to look back at the memories stored and ahead to the moments yet to come.

The SmartStore™ Classic range includes a wide assortment of premium-quality storage boxes for various needs. As our most popular range, SmartStore™ Classic is valued for its practical features: transparent material for easy content identification, sturdy clips that keep the lid firmly in place, and a design that allows the boxes to be securely stacked.

SmartStore Classic storage boxes on a shelf
30 years of memories
SmartStore Classic storage boxes stacked

This is how it all started

The journey of our Classic box began in 1995. While it wasn’t yet called SmartStore™, it was originally designed for the Danish company Dynoplast. Later that same year, Dynoplast became part of the Swedish Hammarplast Consumer AB through an acquisition, marking the start of a new chapter.

The SmartStore™ brand as we know it was officially launched in 2010. In 2015, SmartStore™ underwent a refresh, giving the brand the look it has today.

SmartStore old ad
Quality never goes out of style

Our mission has always been clear: to simplify everyday life with smart storage solutions, creating wellbeing and peace of mind.

As time goes by, the things we store take on deeper meaning. That box tucked away on a shelf may hold items that transport you back to a long-lost moment in time.

SmartStore™ products are crafted to keep your belongings safe, protected from dust, and neatly organised – ready for you to rediscover, whether it’s a day, a week, or a decade later.

Long-lasting quality with a 10-year guarantee

With durable designs and a 10-year guarantee, SmartStore™ Classic boxes are built to last – just like the memories they hold.

From craft supplies to childhood mementos, there are endless possibilities for storing items in Classic boxes. We are looking ahead to the next 30 years! What future memories will you store in your SmartStore™ boxes?

SmartStore Classic storage boxes on a shelf with toys
SmartStore Classic storage boxes on a shelf
SmartStore Classic storage boxes on a shelf

30 years of thinking inside the box - Discover Classic selection

Get to know our smart colour code system

Our colour code system helps you find the storage box you need and guides you through the selection process.

All SmartStore Classic and Home products are tagged with a colour. Products with the same colour can be combined together. This means you can easily see which boxes can be stacked on top of each other and which inserts to choose for your box.

SmartStore Colour Codes